Behind many auto upholstery shops, there is a wife or mother helping to keep things together. Whether they work behind the scenes balancing the books and paying the bills or in the garage operating the sewing machines and fitting seat covers, their contributions and support helps keep our shops operating like well-oiled machines. Today The Hog Ring celebrates mothers and the … [Read more...] about Celebrating Mothers in Auto Upholstery
Better Business
Study: Flame-Retardant Foams Ignite
You may be under the impression that the types of foam your auto upholstery shop uses are flame retardant. But according to a recent study overseen by the Consumer Product Safety Commission, many flame-retardant foams ignite just as quickly and intensely as regular foam – a safety issue we should all be concerned about. … [Read more...] about Study: Flame-Retardant Foams Ignite
Photo: The Affordable Company Hotrod
In the past, we’ve written about the benefits of owning a company show car. But not every auto upholstery shop can afford to invest the time, money and energy needed to get one up to car show standards. One company found a way around this problem – and it’s pretty ingenious. Instead of spending thousands of dollars on a hotrod, Sodablast simply had a graphic of one placed … [Read more...] about Photo: The Affordable Company Hotrod
Get the Most Out of Your Business Cards
The business card has stood the test of time as one of the most effective marketing tools a company can employ. The reason is simple – it features your contact information, and is easy to carry and pass along. While most auto upholstery shops have the basics of a good business card down – shop name, slogan, phone number and address; there are other bits of information that can … [Read more...] about Get the Most Out of Your Business Cards
Is a Messy Shop Costing You Money?
Though auto upholsterers work in an industry of aesthetics, we sometimes allow our shops to get messy. Sloppiness around the shop, however, can affect our businesses in ways that we may have never imagined. Jay Conrad Levinson describes this in his book Guerrilla Marketing Weapons: 100 affordable marketing methods for maximizing profits from your small business. … [Read more...] about Is a Messy Shop Costing You Money?
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