Archive

It’s About Time Car Interiors Matter

August 25, 2012 by Nadeem

Karl Greenberg, a journalist for Marketing Daily, recently described car seats as "the Rodney Dangerfield of consideration points...if it's good, you don't notice it; if it's bad, you won't buy the car, regardless of how great the other features are". For years, perceptions like this kept car interiors and the industries behind them at bay. Because the public was more … [Read more...] about It’s About Time Car Interiors Matter

10 Best Custom Big Rig Interiors

August 23, 2012 by Nadeem

Similar to hot rods and tuners, there's an entire subculture based on building the biggest and baddest tractor trailers. Their owners are just as – if not more – fanatical than your average car nut. They pull out all the stops and spare no expense when it comes to tricking out their big rigs. Wanting to learn more about what these folks do to the inside of their trucks, we … [Read more...] about 10 Best Custom Big Rig Interiors

Custom Dashboards Made to Order

August 22, 2012 by Naseem

Most auto trimmers have the knowledge and skills to wrap a dashboard in leather, but not many can create an entire custom dash from scratch. While auto upholstery is certainly a multi-discipline trade, few trimmers have the fiberglass and metal-shaping expertise to tackle such a daunting task. Fortunately, there are companies from which auto trimmers can order custom … [Read more...] about Custom Dashboards Made to Order

Let Aston Martin Wrap Your Smartphone

August 21, 2012 by Naseem

Cool things happen when upholstery and fashion collide – like leather jackets, satchels and even sexy pumps. That’s why I’m excited to hear that Aston Martin has teamed up with Beyzacases to launch a new line of luxurious mobile device cases inspired by the luxury brand. … [Read more...] about Let Aston Martin Wrap Your Smartphone

Pro Tip: Sewing Leather With Ease

August 20, 2012 by Nadeem

We're excited to debut the first installment in a series of short "Pro Tip" videos that we've produced to help rookie (and perhaps even not-so-rookie) auto trimmers get the job done – effectively, efficiently and professionally. … [Read more...] about Pro Tip: Sewing Leather With Ease