The Hog Ring

Auto Upholstery Community

Better Business

Auto Trimmers Sharing Lessons

By

Wisdom often comes from experience, and a lot of the times those experiences are bad. That’s why when a person, who I consider wise, says “take it from me,” I pay attention. You see, learning the hard way is sometimes the best lesson. Call it a blessing in disguise, but screwing up leaves us with a valuable lesson learned that we won’t soon forget or repeat. In fact, the … [Read more...] about Auto Trimmers Sharing Lessons

Guarding Your Shop from Natural Disasters

By

Suppose your auto trim shop catches fire or a tree falls over and crashes through the roof - are you covered? Hotrod & Restoration recently published a great article about how to protect your shop (and livelihood) from falling victim to a natural disaster. Among the steps they recommend: (1) find alternate storage for your projects and equipment, (2) back up your files … [Read more...] about Guarding Your Shop from Natural Disasters

TQM & Word-of-Mouth Marketing

By

Developing and executing a well-planned marketing strategy for your auto upholstery shop can help increase profits and propel it to new levels of success. With so many proven methods available – including fliers, commercials, sponsorships and special promotions – the possibilities are endless.  However, none of these marketing tools will make a difference if your business … [Read more...] about TQM & Word-of-Mouth Marketing

How to Upsell Your Customers

By

Harry Weimann, auto trim shop owner and Director of Education at WyoTech, is at it again - publishing "Interior Insights: How to Upsell Your Classic Car & Truck Customers" in this month's issue of Hotrod & Restoration. The article is a quick read and chock-full of insights and advice based on years of experience. It's also a follow up to his last piece, "How to Expand … [Read more...] about How to Upsell Your Customers