In a recently published shop profile, Don Kasprzyk of Kasper’s Inside Rides in Waterford, Wisconsin, perfectly summed up the importance of quality work, customer service and word-of-mouth marketing. It's business advice that every auto trimmer should heed — especially now that car show season is upon us. … [Read more...] about Why Word-of-Mouth Marketing Matters
Shop Profiles
IG Highlight: Gabe’s Custom Interiors
If you have a soft spot for mean machines then follow Gabe's Street Rod Custom Interiors on Instagram, where you'll see hundreds of gorgeous cabins designed, fabricated and upholstered by celebrity trimmer Gabriel Lopez and his talented team. … [Read more...] about IG Highlight: Gabe’s Custom Interiors
Shop Profile: Wichterman’s Auto Upholstery
Wichterman's Ltd., a family-owned auto upholstery shop in Chanhassen, Minnesota, recently published an intriguing video profile of their business that provides potential clients with a behind-the-scenes look at the operation, highlights their skills and sheds light on their passion for the craft. … [Read more...] about Shop Profile: Wichterman’s Auto Upholstery
An Intimate Look at Evan’s Trim Shop
Tired of formulaic shop profiles? Then check out this video highlighting Evan’s Trim Shop in Toowoomba, Australia. The maker, artist Andrew Millist, shot the documentary-style video onsite, providing an intimate, behind-the-scenes look at the Queensland auto upholstery shop’s operations. … [Read more...] about An Intimate Look at Evan’s Trim Shop
Shop Profile: Mr. Sid’s Fine Auto Upholstery
If you're into shop profiles as much as we are, check out The Denver Post, which recently published a short Q&A with Sid Lopatin, owner of Mr. Sid's Fine Auto & RV Upholstery in Northglenn, Colorado. … [Read more...] about Shop Profile: Mr. Sid’s Fine Auto Upholstery
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